# Survey stats for the press release, that hold up when a journalist asks.

Journalists question survey stats more than they used to. We run a nationally representative survey for your campaign, check every answer, and give you a methods note to put under the story.

- Nationally representative samples in 130+ countries
- Every answer checked for bots and AI
- A methods note ready to publish

SampleLabs Agency runs a survey project from start to finish. A senior researcher plans the sample, we recruit and run fieldwork in 130+ countries, check every answer for bots and AI, and hand you clean data. Projects start at 2,000 responses, usually from €3,000.

Free call with a senior researcher. Need fewer than 2,000 responses? Buy them directly on Recruit: https://samplelabs.io/recruit#buy

Check feasibility: https://samplelabs.io/agency/pr-agencies#quote-form

## Studies we run for PR and comms agencies

- **Stats for press releases.** The headline numbers for a campaign, in one country or several.
- **Thought-leadership reports.** A survey big enough to build a whole report around.
- **Polling on the news.** A read on a story while people are still talking about it.
- **The same story in every market.** One survey, run in each country your client cares about.

Not quite you? See every team we work with: https://samplelabs.io/agency

## How a managed project works

1. **Tell us about the study.** Two minutes: who you need, how many, and by when.
2. **A call with a senior researcher.** Someone with 15+ years in academic and market research checks the study is doable and points out what's likely to break before you spend anything.
3. **A plan and a fixed quote.** Sample, quotas, countries, timeline and price, in writing. You decide from there.
4. **Your survey, ready for fieldwork.** Bring your own survey tool, or build it with us in SampleLabs. We review the length, the screening questions and the logic.
5. **Recruitment and fieldwork.** 1,000 to 5,000 responses a week, depending on how specific the audience is.
6. **Every answer checked, clean data delivered.** Each response is checked for speeding, straight-lining, bots and AI-written answers. You see what we removed and why, and you only pay for attentive, complete responses. Analysis and a write-up are an optional add-on.

## Projects our team has run

- **Gallagher** (Research planning): Hired us to analyse their study and build a research plan.
- **PowerToFly** (Global employer branding): Hired us for data collection and quality assurance on their global employer branding studies.
- **Harvard** (Academic research): Hired us to collect census-representative samples across multiple countries for academic research.
- **Flo Health** (Specialist audiences): Hired us to find women with specific ailments to help improve their app.
- **Skintone & MeasureLabs** (AI model research): Hired us to help improve the accuracy of their AI models for detecting skin cancer.

## Questions buyers ask

### What goes in the methods note?

The sample size, who took part, the fieldwork dates, the quotas and how answers were checked: the line journalists look for under a survey stat.

### Whose name goes on the survey?

Your client's, or yours. We can stay out of it, or be named as the fieldwork partner in the methods note.

### Can you check our questions?

Yes. On the call we point out questions that push people towards an answer. Journalists spot those too.

### What does a fully managed survey project include?

A senior researcher reviews your study first. Then we plan the sample, recruit, run fieldwork, check every answer and deliver clean data. Analysis and reporting are optional.

### How much does a managed survey project cost?

Most projects start around €3,000 for 2,000 or more responses. The price depends on the audience, the survey length and the deadline. You get a fixed quote after the call, and you only pay for attentive, complete responses.

### How fast can you collect survey responses?

1,000 to 5,000 responses a week, depending on how specific the audience is. Put your deadline on the form and we'll tell you on the call whether it's realistic.

### Can you reach niche or B2B audiences?

Yes: specific jobs and industries, people with specific health conditions, or representative samples with quotas. If an audience can't be reached in your time frame, we say so before you pay anything.

### Which countries can you recruit in?

More than 130 countries, in one project or across several.

### Can I use my own survey tool?

Yes. Keep the tool you already use, or build the survey in SampleLabs and we'll set it up with you.

### How do you keep bots and AI-written answers out?

Every response goes through Protect's checks for bots, duplicates, rushing and AI-written text before it counts. We show you what we removed and why.

### What if I need fewer than 2,000 responses?

Use Recruit: pick the size and the audience and pay online, with no call needed.

### Who is behind SampleLabs?

The team behind SurveySwap, used by more than 25,000 companies and 3,000 universities to collect responses.